Tyler Roth

Vice President of Growth Marketing

About Candidate

Education

B
BS in Aerospace Engineering 2013 - 2017
University of Colorado Boulder

3.5 GPA, Dean's list minor in Applied Mathematics with an emphasis in Applied Probability and Statistics

B
BBA in Finance 2013 - 2017
University of Colorado Boulder

3.5 GPA, Dean's list Also obtained a Financial Engineering Certificate

Work & Experience

V
Vice President of Growth Marketing 02/2023
Azuna

● Sourced, implemented and maintained full data stack infrastructure and ad hoc reporting using DBT, SQL, Python ● Ran Google ad Account including paid media buying and all influencer marketing campaigns ● Managed spending on all advertising platforms and reported performance metrics to executive team

D
Data Analyst 08/2019 - 02/2023
Dr. Squatch

● Sourced, implemented and grew full data stack infrastructure (ETL, Warehouse, visualization tool) ● Created dashboards and reporting for the executive team’s and stakeholder’s daily use ● Focused on growth paid media (TikTok, Facebook, Youtube, Snapchat, Google), monetization, web, lifecycle and Amazon analysis, which included helping scale platforms while minimizing CACs ● Created attribution modeling to more clearly see the source of customer attribution

I
Investment Analyst 05/2018 - 08/2019
Guggenheim Partners Investment Management

● Created an automated risk report using VBA and Python to showcase portfolio risk analytics to senior management ● Automated daily processes using SQL and VBA to streamline decision making and data flow ● Communicated with various teams to enable efficient problem solving and smooth trade operations

F
Financial Analyst 01/2017 - 04/2018
Colorado Financial Management

● Executed backtests in R and Python for CFM’s equity portfolio and prospect list to identify risks to the portfolio and verify the efficacy of CFM’s stock selection process ● Created equity valuations using proprietary DCF and DDM Excel models ● Performed ad hoc research and statistical analysis on various economic environments and sectors using SQL and VBA

S
Satellite Calibration Engineer Intern 04/2014 - 04/2017
Digital Globe

● Awarded head intern position and given responsibility for data collection for radiometric calibration of the entire DG fleet ● Created actionable analysis from data warehouses (ETL) and field data using Python, Matlab and C++ ● Worked as part of a scientific team tasked with vicarious radiometric calibration of the Digital Globe constellation

F
Financial Analyst Intern 05/2016 - 08/2016
Tempus Jets

● Optimized hangar layouts using Matlab based on financial analysis ● Created a Matlab script to determine profitability and efficiency of potential hangar real estate ● Created financial models for current and future Tempus sales and maintenance facilities

Skills

SQL
100%
DBT
100%
Python
89%
ETL tools
100%
Data warehousing
100%
Data visualization tools (Looker)
100%
Microsoft Suite (Excel, Powerpoint, Word)
100%